Six ways to collect what you've earned.
Retail warranty reimbursement, labor rates, parts markup and consulting. Every service rests on the same idea: warranty work deserves retail pay.
Turn the wheel.
It turns on its own. Drag, swipe or use the arrows, then click a service to open it.
Retail Warranty Reimbursement
Explore retail warranty reimbursement with Wooden Automotive.
LaborWarranty Labor Rates
Explore warranty labor rates with Wooden Automotive.
PartsWarranty Parts Markup
Explore warranty parts markup with Wooden Automotive.
ServiceDealer Warranty Services
Explore dealer warranty services with Wooden Automotive.
ConsultingAutomotive Dealership Consultants
Explore automotive dealership consultants with Wooden Automotive.
PartsAuto Dealership Parts Reimbursement
Explore auto dealership parts reimbursement with Wooden Automotive.

The full map.
Six services and their topics, each on its own page.
How dealers won the right to retail rates.
Retail warranty reimbursement grew out of state law and one landmark case.
A 30% parts markup
Franchised dealers received a standard 30% markup on warranty parts, regardless of what they charged retail customers.
Liberty Lincoln Mercury v. Ford
A class action won against Ford, citing a state retail warranty parts statute, opened the door for dealers nationwide.
States with retail-rate laws
By Wooden Automotive's count, 49 states now have retail-rate laws for warranty parts. Many dealers still never file.
One roadmap behind every service.
Uplift analysis
Data finds the invoices likely to yield your highest rates.
You authorize
You decide whether and when to submit.
No financials
No financial information is needed.
Security
Your data is handled with care.
Manual review
Auditors check each warranty order.
Support
We guide you until the rate is applied.
Can I collect the same labor rate and parts markup on warranty as on customer pay?
Yes. It is the law in nearly every state, yet many dealers have not taken advantage of it.
Will the factory audit me if I apply?
Most state laws are written to protect dealers from punitive factory audits. In 30+ years, no client has been audited because of a rate increase.
Why hire a consultant instead of doing it myself?
The factory has legal experts dedicated to keeping your rate low. Ask whether you have the experience, the time, detailed knowledge of the law, and the tools to get every dollar.
What does it cost?
A low, flat fee. We never take a percentage of your increase.
How long does it take?
Most states give the factory 30 days to review your claim once it is submitted. We handle every step before and after.

